B2B Buyer Habits and Trends by ODEA
Did you know that more than 50% of B2B researchers are millennials? There are four major changes to B2B buyer habits that could affect your sales and marketing strategies, and the research will surprise you. ODEA breaks down these changes and shows how… Read more→
Top Three Marketing Trends of 2015
Time for goal-setting, projections, resolutions and the proliferation of Top “Name Your Number” Lists for the coming year. It is a little known fact that we marketers actually take a secret oath to create at least one obligatory Top Prognosis… Read more→