One of the challenges in sales and marketing is tracking all of the data and transforming it into something useful. You have mail campaigns, e-mails, website traffic and more. You are trying to reach your customers and prospects by providing something engaging, and you would love to know the best way to measure and use that information in your sales strategy.
The Sales Roundtable on Thursday, December 7th will focus on Customer Relationship Management (CRM). CRM is essential in tracking your sales progress and the overall 'health' of the company. It also helps you stay organized and improve how the brand is interacting with customers. Some benefits of successful CRM include:
- Improved customer retention
- More solidified and attainable goals
- Better sales performance and measurement
- Consolidation of sales and marketing touchpoints
- Stronger relationships with prospects and customers
Whether it's tracking leads, measuring sales or even keeping employee/customer information organized, CRM handles many vital facets of the business. Share your experiences with different CRM strategies or tools you've used, or join the discussion to learn where to start!
Members and their employees will receive priority registration.
There are only 20 spots available—contact Kerra Whitmill to register.
8am-10:30 am Roundtable Discussion